THE ORIGINAL LAZY VEGANS
Pascale is our product developer. Vegan chef by day, vegan chef by night. Wait, what? That’s right. When Pascale comes home from a long day of developing Lazy Vegan meals at work, she’ll happily spend hours in the kitchen at home cooking up the most elaborate dishes. By the way, Pascale is a true spice girl – literally. There’s not a spice in the world she can’t make magic with.
Meet Vincent, our founder. Vincent’s perfect day is a day spent in the kitchen. He grew up on the west coast of Sweden. There, his passion for good food was instilled in him from birth, thanks to his father, who ran several restaurants. Vincent followed in his footsteps. After he became a dad himself, Vincent decided he wanted to make a difference for future generations. And that’s how Lazy Vegan was born.
Meet Bas, our co-founder and CCO. He worked for large food corporations for years until he realised that he wanted to use what he’d learned to make a truly positive change. When he met Vincent, everything clicked into place. With four kids, Bas has a lot of mouths to feed. According to his family, he never cooks – he just reheates his food. Sounds like a real Lazy Vegan to us!
Meet our newest team member: Vinnie. Vinnie is Lazy Vegan in a nutshell. Power nap champion - so snoring during meetings - hey, you're either lazy or you're not. But make no mistake, Vinnie is the king of combining a relaxed life with action and adventure. He likes to chill on his surfboard, is a master of the downward-facing dog and spins the coolest grooves on his DJ set. His motto is very simple: “Good life, the easy way.” He only invests the time he has in what really makes him happy. Spending hours in the kitchen? Not his thing. Super tasty food and being good for the planet? Absolutely. He enjoys his favorite meal every day! Because Lazy Vegan is the delicious laid-back answer to your active life.
This is Fiona, our Chief Growth Germany, who’s made it her mission to help out all the Lazy Vegans in Germany. We know we keep saying that vegans eat more than just lentils... but Fiona happens to love them! As she’s on the road a lot, she can often be seen carrying a home-made lentil salad to eat on the go. Not so lazy after all, is she!
This is Helen, our Chief Growth UK. With her extensive experience in the food industry and her contagious enthusiasm, she knows how to turn all Britons into Lazy Vegan fans. For years, she’s been asking to add "pie" to our range. Perhaps soon – if they're as delicious as the ones Helen makes herself, it’s sure to be an instant success!
Meet Veerle! With her energetic and active lifestyle, Veerle is a perfect match for Lazy Vegan. As a communications officer, she ensures our message is conveyed in a clear and inspiring way to the world. Her passion? Making a positive impact through her work and giving back to the world. At the same time, she's a true fan of our meals. After a busy day, her motto takes center stage: "Why make things difficult when they can be easy?"
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LAZY VEGAN
With our tasty frozen ready meals we’re on a mission to make it easy for many people to eat more plant-based foods while encouraging more enjoyment of lazy times. You can find our meals in the freezer at retailers in the Netherlands, UK, Belgium and Germany.
